The First 3 Steps After Someone Makes a Business Introduction for You. Don’t just leave a business introduction in your inbox. Instead, turn it into a meeting.

Connecting with people is at the foundation of all business. Whether it’s with a journalist, an investor, a potential partner, or anyone else. The best way to connect with people is through an introduction. You can always cold-call someone, but having a trusted mutual connection introduce you will always be more effective.

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