What is the difference between being busy vs being productive? In this tutorial, we look at the difference between the two, and some tips to help with your productivity.
—————-Links & Resources —————
Slack case study: Blowing Up the Business Communications Realm
https://bit.ly/3TJ6lA0
Brand Awareness – Why a Digital-First Approach Is Essential
https://bit.ly/3x03cSK
————————————————————————-
In our modern ‘always-on’ world, there is a constant demand to be always busy, and to be seen to be busy, and responding to everything immediately, and getting tasks done straight away. It can lead to feelings of being overwhelmed.
The economist Cyril Northcote Parkinson, once wrote that “Work expands to fill the time available for its completion.” Or, to put it another way: workers will increase their efficiencies, if they feel there is less time to complete their task.
John Spencer, the editor of Pop Culture and Society, has four rules for understanding the difference between being busy and being productive:
– Being busy is frantic, while being productive is focused.
– Being busy is fueled by perfectionism while being productive is fueled by purpose.
– Being busy is about working harder while being productive is about working smarter.
– Being busy is about being good at everything while being productive is about being great at a few important things.
Solutions to be being busy
What does it actually mean to be ‘busy’ anyway? It means having a great deal to do. When you are constantly busy, you may feel like you have a lot going on. However, in reality, you are probably accomplishing very little! By overloading yourself – because you think you have to, or possibly because of your work culture – you are affecting your ability to complete tasks in the long term and within your role. An added danger is that your personal credibility will suffer as your task and project failure rate increases.
So what’s the solution? You need to rest your brain, take stock, step back, pause in the moment, and be brutally honest about what you can and cannot get done. First, you should develop a new understanding of the dangers of being busy and ‘always on’. And then you can move to a new understanding of the difference between what is urgent and what is important. And ultimately you achieve a better work balance.
00:00 The difference between being busy vs being productive
00:33 4 rules for understanding the difference between being busy vs productive
01:03 What does it mean to be busy?
01:57 The Decision Matrix
05:35 Being productive
06:20 Productivity in action
————— Want to learn more about Digital Marketing? ————
Learn Digital Marketing with our short course. DMI PRO Course Overview
More than mere ‘lessons’, this course is an interactive selection of unique learning formats, delivered through toolkits, videos, podcasts, webinars, and essential reading. This is a thorough exploration of what digital marketing is, and how to complete a full digital marketing strategy. Exam completion leads to Professional Diploma in Digital Marketing.
View the course brochure here:
https://bit.ly/3B7MP8R
————— Why Chose DMI ————
About the Digital Marketing Institute
The global standard in digital marketing certification!
The Digital Marketing Institute delivers unparalleled learning experiences. Gain an internationally recognized digital marketing certification. Develop your digital skills and advance your marketing career.
Learn world-class knowledge. Develop skills in key marketing disciplines. From PPC to SEO, Analytics, Social Media, and more.
Join our global members and get the skills that employers want and make your impact.
Why choose Digital Marketing Institute?
DMI is the proven global standard for digital marketing certification. We operate in 100+ countries and work with the global marketing teams of blue-chip brands and with the world’s leading education brands.
Our programs are developed with our council of leading global marketers, so they are built and validated by industry, for the industry.
#productivity #workload #stressrelief
